VAMA, a startup at the forefront of India’s $58.6 billion spiritual tech market, is redefining spiritual experiences by offering a 360-degree ecosystem that enables e-puja, e-darshan, and expert astrological guidance with just a few clicks or taps.
Why it matters: The popularity of online astrology and spiritual services has surged, with India’s religious and spiritual market expected to surpass $151.9 billion by 2034, growing at a CAGR of 10%.
The details:
- VAMA was founded by Aacharya Dev, a third-generation astrologer, and Manu Jain, a seasoned telecom professional with extensive experience in business strategy.
- The platform has conducted more than 500,000 services and expanded to 20+ Tier I and II cities, carefully balancing tradition with innovation.
- VAMA has raised nearly INR 28 crore from investors like Wavemaker Partners, Huddle Ventures, and Lisa Gokongwei.
- With over 2 million app downloads and 200,000 paid users, the startup is eyeing a 100% revenue increase in FY26 from the INR 24 crore generated in the previous fiscal year.
Aacharya Dev, a third-generation astrologer, stands out with his unique background in astrology and ancient Vedic principles, yet he’s disrupting one of India’s most exciting emerging sectors – spiritual tech.
What they’re saying:
- “The concept of VAMA came when I collaborated with telecom giants Airtel and Vodafone and observed a fundamental shift. People’s spiritual needs always remain constant, but the way they accessed these services was changing at the time.” – Aacharya Dev, co-founder of VAMA
- “The pandemic was a catalyst. Devotees looked for virtual avenues, but options were limited. The market gap revealed an opportunity — we could move these sacred practices online without diluting their essence and value.” – Aacharya Dev
The challenges: Shifting spiritual services, which are profoundly personal and typically carried out in person, to an online platform while retaining the integrity and authenticity of these practices.
The bottomline: By integrating age-old customs with cutting-edge technology, VAMA is not only preserving cultural heritage but also making it accessible and relevant for future generations, promising a thriving future for India’s spiritual tech market.